AFTERPAD

Push notification ads are an effective way to engage users by delivering messages directly to their devices, even when they aren’t actively browsing. The highest click-through rate (CTR) depends on factors like audience targeting, ad creatives, and network technology.

Several ad networks are known for delivering high CTR. PropellerAds stands out with its AI-driven optimization, ensuring personalized push notifications based on user behavior. RichPush, part of the RichAds platform, offers smart targeting and A/B testing, helping advertisers improve engagement rates. AdMaven is another strong contender, known for its anti-adblock technology and extensive global reach.

7Search PPC provides cost-effective push advertising with precise audience targeting, making it a great choice for those looking for competitive pricing. EvaDav specializes in push ads with advanced retargeting features to maximize CTR. Meanwhile, Zeropark uses AI-powered optimization to refine ad performance and drive higher engagement.

To boost CTR, it’s essential to craft engaging headlines that spark curiosity and encourage clicks. Audience segmentation plays a key role in delivering ads to the right users, improving engagement. Timing is another crucial factor—sending push notifications when users are most active leads to better response rates. A/B testing different creatives can help refine campaigns and maximize performance.