On the Ethics of Ad Blocking

I’ve been meaning to write a long article on as blocking, ethics, and the future. I still will, but Marco Arment summed up a lot of my thoughts on the matter.

Websites that serve ads that track your history and sell it to content companies – which most websites do – don’t deserve your sympathy. Block them, let them go under. I’d go even further – the fact they ever thought user tracking was morally acceptable in the first place shows that they deserve failure. Now, in iOS 9, we’ll have the tools to fight back.