Breitling Chronomat Automatic GMT 40 Erling Haarland

Breitling Partners with Soccer Star Erling Haaland on New Chronomat Watches Breitling has teamed up with Manchester City superstar striker Erling Haaland to launch three limited edition meteorite Chronomat watches. Each watch features a unique meteorite dial (a first for Breitling), a custom engraved case back and a signed note from the Norwegian professional soccer player.

It’s not uncommon for brands to partner with some of the most accomplished people in the world. Swiss brands have pioneered this marketing strategy since the beginning, choosing not only popular faces to showcase their latest and greatest products, but also the best in their field – not just winners, but champions and record breakers – to enhance their brand image. Many brands have followed suit, and now it’s taken for granted that any top A-list celebrity has a watch collaboration. What is relatively unusual, however, is that brands actually work with these ambassadors to create watches. Nonetheless, Breitling is doing things a little differently, and following previous collaborations with Giannis Antetokounmpo and Victoria Beckham, they have now teamed up with Norwegian soccer superstar Erling Haaland for a new meteorite dial Chronomats collection.



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Making a watch with The Terminator
Haaland is one of the top strikers in the game, known for his speed, power, and devastating shots. The 24-year-old is known as “The Terminator” for his steely play and calm European demeanor. I admit that I’m not a huge soccer fan myself, but even I know who Haaland is, which shows that his influence on the sport goes far beyond die-hard fans. The Manchester City striker has been a Breitling brand ambassador since 2022 (and he was already a well-known watch enthusiast for many years, long before signing with Breitling). Now, Breitling is committed to strengthening the connection between Haaland’s fans and his story through watches.

The collection consists of three limited edition Chronomat watches, only two of which are available to the public. The first is a stainless steel Chronomat Automatic GMT 40 with a platinum bezel, while the second is a full 18K red gold Chronomat B01 42. The third and final model is a special one-of-five 18K red gold B01 42, custom-engraved with Haaland’s name, jersey number and goal celebration pose. This rare model is reserved for Haaland himself and his friends and family. All three watches feature unique meteorite dials, representing Haaland’s unique and otherworldly talent. These meteorites were taken directly from the Muonio Nalusta meteorite that landed in Haaland’s hometown of Scandinavia, marking the first time that Breitling has created a watch made from meteorites.

Breitling Chronomat Automatic GMT 40 Erling Haaland
The Chronomat Automatic GMT 40 features a 40 mm stainless steel case with a polished platinum unidirectional rotating bezel. The case is 11.77 mm thick and has comfortable proportions. The design of the stainless steel roller bracelet gives the watch an almost seamless appearance, and it can be paired with the included rubber roller strap for a sportier look. Like the other watches, the dial of the Chronomat GMT watch is unique, and the gray-silver Weidmann crystal structure adds a customized style to each watch. The dial is surrounded by a slender black GMT ring, which contrasts with the 18K red gold second hand decorated with the Haarland brand initials "EH".

Under the dial is the Breitling Calibre 32 movement, which is based on the ETA 2893-2 movement and is certified by the Swiss Official Observatory (COSC). It is equipped with an independently adjustable GMT hand and a custom-made rotor by Breitling, providing a 42-hour power reserve. Complementing its 200m water resistance is the solid caseback, engraved with the words “ERLING HAARLAND 9”, “ONE OF 500” and the footballer’s iconic goal celebration pose.

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Brand Breitling
Model Chronomat Automatic GMT 40 Erling Haarland
Reference P323982A1F1S1 (rubber strap)
P323982A1F1A1 (bracelet)
Case dimensions 40mm (depth) x 11.77mm (thickness)
Case material Stainless steel, platinum bezel
Water resistance 200m
Crystal Sapphire front
Dial Meteorite
Bracelet Stainless steel roller bracelet or black roller-bead rubber strap
Movement Breitling Caliber 32, based on ETA 2893-2, automatic
Power reserve 42 hours
Functions Hours, minutes, seconds, date, GMT, chronograph bezel